Corresponds to sponsorship support for artists, athletes, institutions and other partners who share the Qair Institute's synergy and values.
Ambassadors – Sports; Carlos Mario Baby, four-time kitesurfing world champion; and the Arts; Sérgio Helle, renowned visual artist. Events – Support for events that share our synergy, such as Wind For Future (W4F), Dragão Fashion and Praia Limpa (O Optimista). Support for Philanthropic Institutions – Commitment to improving the quality of life through supporting institutions such as SOPAI, which works with children undergoing treatment for rare and chronic diseases. Olê Rendeiras Project – What started as a socio-environmental counterpart, we work to go further. Today, the sustainable fashion project has more than 250 lace makers from the Trairi region, Ceará, and organizes fashion shows and sales worldwide, with the support of Qair and the Catarina Mina brand.